New Push Doctor CEO explains plan to bring digital service to the NHS

Push Doctor CEO Wais Shaifta is only a few weeks into his new job but has already set himself an ambitious five-year target.

“I would love to get into 75 percent of practices in the UK offering our digital solution,” Shaifta tells Techworld. “I think video consultations are the start with that.”

© Push Doctor
© Push Doctor

The startup provides private online GP consultations via video to thousands of patients each week for roughly £30 per appointment and recently launched a corporate healthcare service, but it’s the public sector that most interests Shaifta.

In September, Push Doctor announced that it had acquired an NHS contract to provide free at the point of use online consultations to the multiple Clinical Commissioning Groups (CCGs) in the Modality Partnership, a GP “super partnership” that serves more than 400,000 patients.

Shaifta says Push Doctor partnered with Modality after turning down approaches from a number of other practices who believed that the company could quickly bring them a lot of patients, an objective that didn’t fit Shaifta’s long-term strategy.

“We said no, because that doesn’t grow and that doesn’t scale, and the big thing for me is I want to grow a business which grows and scales and is in this for the long-term, not for the short-term,” he says.


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